How to configure AI features
Control which Smaply AI features your whole account can use, from a single account-level switch to per-feature toggles.
Smaply AI is on by default. As an Admin, you decide which AI features your account can use: turn everything off in one click, or switch individual features on and off. The controls live in Account settings > AI Features and apply to everyone in the account.
Prerequisites
You need Admin access at the account level. AI settings live in Account settings, which only Account admins can open.
What the AI settings control
The AI Features tab holds two levels of control. A single Smaply AI switch enables or disables every AI feature for the account at once, and below it a set of per-feature toggles let you keep some AI features on while turning others off. These are account-wide, Admin-controlled settings, so they set what everyone in the account can use rather than a personal preference.
Some organizations turn AI off to meet internal policies on AI use. Most accounts leave it on.
How to turn AI features on or off
Open the AI Features tab
Open Account settings from the account name at the top of the left sidebar, then click the AI Features tab. The AI Settings section shows the account-wide Smaply AI control and the per-feature toggles below it.
Turn all AI off, or back on
In the Smaply AI block, click Disable all to switch off every AI feature for the account at once. When AI is already off, the same control offers to turn everything back on.
Or switch a single feature on or off
In Configure Smaply AI features, use a feature's toggle to turn just that feature on or off. The change takes effect for the whole account.
Which features you can control
The per-feature toggles under Configure Smaply AI features let you switch each AI feature on or off on its own:
Journey map create - Quickly create journey maps from an AI prompt.
Research hub - Analyze research evidence with AI to extract quotes, insights, and sentiment in the Research Hub.
Visual Import (Figma / Image) - Import journey maps from Figma designs or images using AI.
A feature marked (not available) appears greyed out and can't be switched on. There's nothing to configure for it right now.
What happens when you turn a feature off
Turning a feature off removes it for everyone in the account:
The feature is hidden, not greyed out. A disabled AI feature disappears from the product for all users, so people don't see a locked or greyed-out control where it used to be.
Existing AI content stays. Anything already generated with AI, like a journey map created from a prompt, remains visible and editable. Turning the feature off only stops new AI use.
Individual users can't switch it back on. The setting is account-wide and Admin-controlled, so no one can override it for themselves.
Which AI features you can use also depends on your plan. Journey map create is available on the Free plan with a monthly cap, and higher plans raise it. Research hub is available on the Repository plan and above. See What is included in each plan.
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